Archive for August, 2009

PostHeaderIcon Yahoo! Enables Inline Viewing for Video Search

Yahoo! has introduced a somewhat controversial feature into their video search: inline viewing. The feature allows searchers to view videos directly on the search results page instead of taking them to the site where the video is hosted.

Of course, if you are one of those sites, you want that traffic to your site. But with the large number of videos that are embeddable, it means that videos are being viewed off-site anyway.

If you want to use the inline viewing feature, simply click “Play Now” under the thumbnail of the video search result you wish to see. A larger overlay window will appear, containing the selected video.


Bing also enables inline viewing, but as a preview. This is relevant since Yahoo! and Bing are working on getting their recently announced search deal approved by government antitrust regulators. In the meantime, Yahoo! pursues competitiveness in search, a smart move in case the deal doesn’t get approved.

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PostHeaderIcon Mobile TV ‘very slow’ to take off

By Maggie Shiels
Technology reporter, BBC News, Silicon Valley

Person watching TV on mobile phone

Mobile TV has so far failed to deliver on its promise of ubiquity, but analysts expect worldwide user numbers to increase to 54 million in 2009.

Analysts also predict that by 2013 there will be about 300 million people watching analogue TV on the so-called third screen, their smart phone.

Industry watchers said the biggest potential will be in emerging markets.

"Mobile TV is just not as big a deal as we all thought it would be," Frank Dickson of Reed Business told the BBC.

"The idea combines the two biggest things around: TV and phones. Everyone has a TV and everyone has a mobile phone. So of course the industry thought the prospect of bringing the two together was going to be huge.

"In reality, live mobile TV has been very slow to take off," explained Mr Dickson.


The study was conducted by In-Stat, which is part of Reed Business, and Californian chip maker Telegent Systems. It revealed that mobile TV users watch at least three times a week, with 20% watching daily.

Two-thirds of respondents in the white paper said they watched mobile TV for 30 minutes or more on the days they tuned in.

By comparison, in the leading markets of Japan and Korea, viewers are glued to their third screen for over an hour.

Michael Jackson's family

Flo TV, which is owned by the wireless company Qualcomm, agreed that the amount of time people spend on mobile TV has surpassed the early belief that users would consume content in five minute "snacks".

"No one expects mobile TV to be watched eight hours a day like a typical household watches at home but this 30 minutes is a very meaningful figure," Jonathan Barzilay, Flo TV’s senior vice president of programming and advertising told the BBC.

"We have seen tremendous spikes in viewing for live news and sport. The Michael Jackson memorial service was the highest watched programming for Flo TV. Prior to that the presidential election was record-setting for us.

"We continually see huge spikes for sport; for football, basketball, baseball and the like. People clearly want to stay connected even if their lifestyle requires them to be at work, or travelling or on the sidelines of a kids soccer game," said Mr Barzilay.

In its most recent Three Screen Report, Nielsen found that the estimated 13.4 million Americans who watch video on mobile phones average 3.5 hours of content compared to the three hour average for internet video.

Nielsen however said that mobile viewership is flat from a year ago when about 13 million people watched videos on their cell phones.

It reported that this is partly down to the fact only about 18% of the 270 million cell phone users in the US have smart phones like the iPhone, BlackBerry or Nokia N97

"Free is compelling"

Industry watchers believe analogue TV will win over digital TV on the smartphone, especially in developing countries.

"Analogue mobile TV accounts for the majority of the world," said Mr Dickson.

Man looking at mobile phone in China

"While we tend to focus on digital in the more industrialised nations where they are turning off the analogue signal, in the lesser developed economies they don’t have plans to switch to digital.

"As a result we see a strong uptake of mobile TV in Latin America, Central Europe, Africa and China," explained Mr Dickson.

Telegent Systems said the research showed that more than 85% of the world’s population will continue to have access to analogue signals for the next several years or longer.

"The success of the free-to-air mobile TV is the result of two primary drivers," said Telegent ceo Weijie Yun.

"The fact that the content that consumers view is the same broadcast as what they watch on conventional TV. And two, the universal coverage enabling consumers to watch it in almost every corner around the world," he said.

Mr Dickson said he believed for mobile TV to really take off, it has to offer free-to-air content.

"When we can get TV on our handset which is funded by advertising instead of subscriptions, we see a strong uptake. At the end of the day, nothing is more compelling than free," said Mr Dickson. </p

This article is from the BBC News website. © British Broadcasting Corporation, The BBC is not responsible for the content of external internet sites.

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PostHeaderIcon Yahoo Launches a Microblogging Platform

Have you heard of Yahoo Meme? The new microblogging site was soft-launched in Portuguese in May by invitation only and according to TechCrunch, Yahoo has just launched a Spanish version.

Yahoo Meme is kind of like a Twitter / Facebook mashup. When you create an account, you are presented with an empty blog which you can template with your choice of avatar and background and populate with text posts, music, videos and pictures. You can also comment underneath any of your content. You can follow people and repost their content, similar to retweeting on Twitter. View a sample Meme profile to get a feel for it.

Meme’s mascot is a cartoon dog. Not quite as cute as the Twitter bird but close enough.

With Yahoo launching Meme to the Spanish speaking market, it seems they are getting closer to building a potential rival to Twitter.

Post from: SiteProNews: Webmaster News & Resources

%%Yahoo Launches a Microblogging Platform%%

Yahoo Launches a Microblogging Platform

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Article Source: The Only Yard For The Internet Junkie
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